Chinese Domain Market Newsletter

April 11, 2016 (Mon)

0 and 4 Are Very Valuable in This Domain Name

Many 'chip' investors don't like domain names containing 0 and 4, but sometimes a domain name containing such numbers may be highly desirable.

For example, recently was sold for a good price of 6 figures CNY. The buyer is 留学360 (Liu Xue 360), an educational service provider which helps students study abroad. The company is well established with offices located in many countries. is planned as a site dedicated to contents related to studying in Switzerland. The 00 in the name indicates the international dialing code 00, and 41 is the dialing code for Switzerland.

This shows that when a domain name has a meaning that is relevant to the buyer, the buyer is willing to pay a premium for the domain name.